Pro-Cam Rentals Expands into Live Broadcast and Streaming with Launch of “Pro-Cam Live”
Pro-Cam Rentals, a leading provider of stabilized remote heads and camera cranes in North America, is significantly expanding its services. The company has launched “Pro-Cam Live,” a new division dedicated to providing its cutting-edge technology and expertise to the broadcast and streaming production industry. This move leverages Pro-Cam’s nearly two decades of experience in film, television, and commercials to bring its innovative camera movement platforms to the dynamic world of live events, promising a revolution in visual storytelling for live audiences.
Key Takeaways: Pro-Cam Live Ushers in a New Era of Live Production
- Pro-Cam Rentals, already a dominant force in film and television, is expanding into the live broadcast and streaming market with its new division, Pro-Cam Live.
- Veteran camera operator Michael-Ryan Fletchall, SOC, will lead Pro-Cam Live, bringing his extensive experience in remote camera systems to the forefront.
- The launch will provide live productions access to state-of-the-art equipment, including remote heads, telescopic cranes, and drones, from Pro-Cam’s extensive inventory.
- This expansion leverages Pro-Cam’s existing network of nine full-service locations across the U.S. and Canada, ensuring nationwide coverage and logistical efficiency.
- Pro-Cam Live aims to redefine the visual possibilities of live productions, offering advanced technology and skilled operators to enhance storytelling and audience engagement.
Pro-Cam Live: Bridging the Gap Between Film and Live Production
For years, Pro-Cam Rentals has been synonymous with high-quality camera movement systems for film and television productions. Their impressive roster of equipment, including brands like SuperTechnocrane, Scorpio, MovieBird, MotoCrane, Libra, Matrix, Mo-Sys, DJI, and Defy, is renowned for its reliability and cutting-edge technology. The launch of Pro-Cam Live signifies a strategic move to extend this expertise to the fast-paced world of live broadcasting and streaming, where dynamic camera movements are crucial for maintaining viewer engagement.
Meeting the Unique Demands of Live Events
Live productions present unique challenges compared to traditional filming. The need for rapid setup, adaptability to unexpected events, and real-time responsiveness requires a specialized approach. Pro-Cam Live is perfectly positioned to meet these demands. With its extensive inventory of remote camera systems, including robos and jibs, and a team of experienced technicians, the company ensures that productions can capture stunning visuals with minimal disruption. The ability to remotely operate cameras on sophisticated movement platforms adds a new dimension to live coverage, allowing for fluid and captivating shots that were once impossible to achieve.
Michael-Ryan Fletchall: Leading the Charge into Live Production
The success of Pro-Cam Live hinges on the expertise of its leader, Michael-Ryan Fletchall, SOC. A veteran camera operator with a proven track record in remote camera systems, Fletchall brings a wealth of experience in diverse production environments. His understanding of both the technical aspects of camera systems and the creative needs of directors will be instrumental in delivering customized solutions that exceed client expectations. As Fletchall states, this new venture promises to **”provide solutions to directors and technical producers through the trusted service and quality that Pro-Cam’s film clients already rely on.”** His commitment to collaborative partnerships with camera operators already familiar with a show’s workflow speaks to the emphasis Pro-Cam Live places on both technological prowess and creative vision.
Expanding the Reach of Pro-Cam’s Nationwide Network
Pro-Cam’s existing nationwide network of nine full-service locations across the U.S. and Canada significantly enhances the reach and feasibility of Pro-Cam Live. These strategically positioned centers, spanning from Los Angeles to Toronto, provide logistical support across the continent. Recent expansion demonstrated with **the addition of their Las Vegas Office**, allows them to offer their services to locations across the diverse and continuously growing landscape of television and film productions. This widespread infrastructure coupled with Fletchall’s leadership promises seamless equipment delivery and technical support for live productions irrespective of event locations.
Redefining Visual Storytelling in Live Production
The impact of Pro-Cam Live extends beyond simply providing equipment. The company is committed to pushing the boundaries of visual storytelling in live productions. By offering access to cutting-edge technology and highly skilled operators, Pro-Cam Live empowers production teams to create dynamic and visually compelling content. The introduction of **sophisticated remote camera systems, telescopic crane systems, and even drone technology** opens up possibilities that were previously unattainable in live environments, leading to richer narratives and increased audience engagement. The combination of advanced equipment with the expertise necessary to skillfully operate it can change how live events are watched and recorded, offering enhanced and increasingly compelling viewing experiences.
A Look Ahead: The Future of Live Production with Pro-Cam Live
Pro-Cam Live’s arrival promises to reshape the standards of live production. By providing access to premium technology and expert operators, the company is empowering production teams to push creative boundaries and offer viewers an elevated viewing experience. This strategic move solidifies Pro-Cam Rentals position not only in the realm of film and television but also at forefront of the evolving landscape of the live broadcast and streaming industries. The potential for innovation and advancements in the art of live production is vast, and Pro-Cam Live is well poised to lead the way.