Shake Shack’s Oscars Promotion Treats Customers to Complimentary Chicken and SmokeShack

Shake Shack’s Oscars Promotion Treats Customers to Complimentary Chicken and SmokeShack

Shake Shack is celebrating Hollywood’s biggest night by making fans winners, regardless of how long the televised Oscars ceremony lasts.

The fast food chain has crunched some numbers, deciding to offer customers nationwide a free bite on them if the Oscars runtime is longer or shorter than 3 hours and 31 minutes. 

Shake Shack has enlisted Known, a marketing agency that calculated the estimated duration of the awards ceremony based on “host, presentations, performances, advertisements,”  the company’s website reads. 

If the show runs over 3 hours and 31 minutes: Customers on Monday get a free Chicken Shack.

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